願景領導與創業創新
Visionary Leadership and Entrepreneurship Innovation
| 節 | 週二 |
|---|---|
5 13:20–14:10 | 願景領導與創業創新 光寶廳 3 節連堂 |
6 14:20–15:10 | |
7 15:30–16:20 |
* 根據陽明交大上課時間表所列
1.學習願景領導如何影響企業創業創新與組織發展 2.激發同學對未來願景的創業創新思考與實踐
不限
每週課程結束後,會將該週的上課投影片放在BB版供同學下載。
學期作業 1.Students are required to read the chapters and articles indicated in the reading lists. The lecture will be given according to the integration based on the underlying articles connected between topics. 2.Students are required to give a presentation on their chosen topic to the class every two weeks. The materials are the case studies related to the weekly topic so that they can apply the conceptual framework on the real cases. Presentations can be given last for a maximum of 15 minutes and a joint discussion followed after it. Presentations are to be prepared in PowerPoint, and should ensure that the necessary time limits. A hard copy of the slides should be given to the course coordinator prior to the oral presentation. 3.Students are required to complete one paper by the end of the semester. The title for the paper will be given during the course. The paper should demonstrate an understanding of the issues raised in the relevant lecture, and brings personal critical or creative viewpoints for the particular topic. 評量方法 Assessment will be 40% for the presentation, 30% for the participation and 30% for the paper
- 理論
- 個案討論
| 週次 | 主題 |
|---|---|
| 第 1 週 | Introduction |
| 第 2 週 | 願景與組織創新 企業永續與願景實現 (一) ● Ulrich Witt (2007), “Firms as Realizations of Entrepreneurial Visions”, Journal of Management Studies, 44(7). ● James C. Collins and Jerry I. Porras (1997), Built to Last: Successful Habits of Visionary Companies, Harperbusiness.S 《基業長青》: Ch1-5 Case study: IBM |
| 第 3 週 | 願景與組織創新 企業永續與願景實現 (二) ● James C. Collins and Jerry I. Porras (1997), Built to Last: Successful Habits of Visionary Companies, Harperbusiness.S 《基業長青》: Ch 6-10 Case Study: Disney |
| 第 4 週 | 焦點問題:願景如何影響創業發展?(1) 願景領導與創業理念(一) ● Daisy Wademan Dowling, Sep.2008, The Best Advice I Ever Got: Linda Mason, Harvard Business Review Articles. ● Bo Burlingham (2006), Small Giants:Companies that Choose to be Great Instead of Big,《小,是我故意的:不擴張也成功的14個故事,7種基因》,早安財經 Case Study: 文章與書中14個案 |
| 第 5 週 | 焦點問題:願景如何影響創業發展?(2) 願景領導與創業理念(二) ● Gary Hamel (2007), Leading the Revolution. 《啟動革命》「2007全新修訂版」,天下文化。Ch1-2 Case: Body Shop |
| 第 6 週 | 焦點問題:願景如何影響創業發展?(3) 願景領導與創業理念(二) ● Gary Hamel (2007), Leading the Revolution. 《啟動革命》「2007全新修訂版」,天下文化。Ch3-4 Case:誠品書局 |
| 第 7 週 | 焦點問題:行動導向的創業創新(1) ● Student Self-Understanding as the Foundation of Entrepreneurial Activity |
| 第 8 週 | 焦點問題:行動導向的創業行動(2) ● Action Trumps Everything—Entrepreneurs' Handbook by Babson's Schlesinger |
| 第 9 週 | 焦點問題:行動導向的創業行動(3) ● CreAction---Design Thinking for Idea Generation Case: IDEO: A Design and Innovation Consulting Firm |
| 第 10 週 | 焦點問題:願景領導如何啓發企業創新?(1) ● Gary Hamel & Bill Breen (2007), The Future of the Management. 《管理大未來:新管理正在淘汰舊商業》,天下文化。Ch1-2 Case: Nike |
| 第 11 週 | 焦點問題:願景領導如何啓發企業創新?(2) ● Gary Hamel & Bill Breen (2007), The Future of the Management. 《管理大未來:新管理正在淘汰舊商業》,天下文化。Ch3-4 Brown, T. 2008, “Design Thinking.” Harvard Business Review, Vol. 86, No. 6, pp.84-92. Case: IDEO: A Design and Innovation Consulting Firm |
| 第 12 週 | 焦點問題:願景如何領導?(1) ● Nierenberg, Roger(2011),Maestro: A Surprising Story About Leading by Listening《指揮台上的管理課:星巴克、紐約時報、美國銀行都採用的交響樂團式管理策略》,野人。 Case: Starbucks |
| 第 13 週 | 焦點問題:願景如何領導?(2) ● Robin Sharma (2010), The Leader Who Had No Title: A Modern Fable on Real Success in Business and in Life, Free Press. 《無銜領導》 Case: 證嚴法師,慈濟功德會 |
| 第 14 週 | 焦點問題:願景如何落實到企業決策與目標管理? 願景領導與策略管理(一) ● C.K. Prahalad & M.S. Krishnan (2008), The New Age of Innovation: Driving Co-Created Value Through Global Networks. 《普哈拉的創新法則》,美商麥格羅.希爾。Ch1-4 Case: P&G |
| 第 15 週 | 焦點問題:願景如何落實到企業決策與目標管理? 願景領導與策略管理(二) ● C.K. Prahalad & M.S. Krishnan (2008), The New Age of Innovation: Driving Co-Created Value Through Global Networks. 《普哈拉的創新法則》,美商麥格羅.希爾。Ch5-8 Case: Google |
| 第 16 週 | 焦點問題:願景領導如何型組塑織發展? 願景領導與組織發展(一) ● Peter M. Senge (2007), The Fifth Discipline, Doubleday Business.《第五項修練》,天下文化。Ch1-5。 ● Philip Mirvis, Bradley Googins and Sylvia Kinnicutt (2010), “Vision, mission, values: Guideposts to sustainability”, Organizational Dynamics, 39, 316-324. |
| 第 17 週 | 焦點問題:願景領導如何型組塑織發展? 願景領導與組織發展(二) ● Peter M. Senge (2007), The Fifth Discipline, Doubleday Business.《第五項修練》,天下文化。Ch6-10。 ● 大衛.哈欽斯(2004),《五項修練的故事2:旅鼠的困境:與目標共處,以願景領導》,天下文化 Case: 王品集團 |
| 第 18 週 | 焦點問題:願景領導如何型組塑織發展? 願景領導與組織發展(三) ● Peter M. Senge (2007), The Fifth Discipline, Doubleday Business.《第五項修練》,天下文化。Ch10-15。 Case: Acer 宏碁 |
1. Leonard A Schlesinger and Paul B. Brown (2010): Action Trumps Everything: Creating What You Want in an Uncertain World 2. James C. Collins and Jerry I. Porras (1997), Built to Last: Successful Habits of Visionary Companies, Harperbusiness.S 《基業長青》 3. Gary Hamel (2007), Leading the Revolution. 《啟動革命》「2007全新修訂版」,天下文化。 4. Otto Scharmer (2009), Theory U: Learning from the Future As It Emerges, Berrett-Koehler Publishers. 《Thoery U》 5. Peter M. Senge (2007), The Fifth Discipline, Doubleday Business.《第五項修練》,天下文化。 6. Nierenberg, Roger(2011),Maestro: A Surprising Story About Leading by Listening《指揮台上的管理課:星巴克、紐約時報、美國銀行都採用的交響樂團式管理策略》,野人。 7. 大衛.哈欽斯(2004),《五項修練的故事2:旅鼠的困境:與目標共處,以願景領導》,天下文化。
- 地點
- 管理一館M309
- 時間
- Monday 10:00-12:00
- 聯絡方式
- 57107