網路空間與社群
Community in Cyberspace
| 節 | 週三 |
|---|---|
2 09:00–09:50 | 網路空間與社群 F216 3 節連堂 |
3 10:10–11:00 | |
4 11:10–12:00 |
* 根據陽明交大上課時間表所列
This course introduces students to the most current research topics on social media, the latest popular platforms for human interactions as communities in cyberspace. The course materials cover a variety of scholarly work focusing on the predictors and effects of social media use, based on concepts and theories from communication and related fields such as psychology and sociology. Through weekly readings and discussions, this course aims to substantiate students’ understanding about the ways in which social media shape human thoughts and behaviors at both the individual and the societal levels. By the end of this course, students are expected to be able to: Outline the current scope and topics of research on social media use and effects Comprehend the processes and methods of social media research Evaluate the applications of communication theories to social media research Develop and conduct an original social media research study 網路社群的發展與型態日新月異,本課程著眼時下最流行的社群媒體(social media),介紹當前各種相關的研究議題。從傳播學、心理學、社會學等領域的研究成果中,賞析社群媒體的研究者如何探討使用者行為和效果,以及影響使用者互動的諸多因素,以更進一步了解晚近網路社群媒介對個人、社會的形塑。透過每週閱讀、課堂討論與反思,學生將能: 掌握現今社群媒體的相關研究議題 了解社群媒體研究的研究過程與方法 評析傳播理論在社群媒體研究中的適用性 發想並執行以社群媒體為主題的研究
本課程為英語授課
The complete syllabus will be handed out in class on Week 1. 詳細課程大綱將於第一週上課時發出。
Weekly discussion questions每週讀後問題:20% Leading discussion(s)課堂導讀:20% Class participation課堂參與:10% Research proposal presentation期中報告(口頭):15% Research paper presentation期末報告(口頭):15% Research paper學期報告(書面):20%
| 週次 | 主題 |
|---|---|
| 第 1 週 | Overview of social media research 社群媒體研究導言 |
| 第 2 週 | Quantitative methods for social media research 社群媒體量化研究方法 |
| 第 3 週 | Social capital in social networking sites (SNSs) 社會資本 |
| 第 4 週 | Celebrating the Mid-Autumn Festival 中秋節放假 |
| 第 5 週 | Motivations, needs, uses and gratifications 動機、需求、使用與滿足 |
| 第 6 週 | Self-disclosure and emotion expression 自我揭露與情緒表達 |
| 第 7 週 | Sharing 內容分享 |
| 第 8 週 | Information search and support seeking 資訊搜尋與提問 |
| 第 9 週 | Research paper proposal presentations 期中口頭報告 |
| 第 10 週 | Self-presentation and impression management 自我展現與形象經營 |
| 第 11 週 | The imagined audience and privacy concerns 想像的閱聽眾與個人隱私議題 |
| 第 12 週 | Individual and collective identities 個人與集體認同 |
| 第 13 週 | Social support, health, and well-being 社會支持與身心健康 |
| 第 14 週 | Word-of-mouth in social media 社群媒體與口碑行銷 |
| 第 15 週 | Managing romantic relationships with social media 社群媒體與情感經營 |
| 第 16 週 | Opinion expression and rumor spreading 意見表達與謠言散布 |
| 第 17 週 | Research paper presentations 期末口頭報告 |
| 第 18 週 | Finals Week 期末考週:繳交學期報告 |
All of the readings are posted on e-campus. 請上e-campus閱讀或下載所有指定文獻。
- 地點
- To be determined. 未定。
- 時間
- Mons/ Weds: 2-3pm; Tues/ Thurs: 11am-12pm; or other times by appointment ONLY. 週一/週三:2-3pm;週二/週四:11am-12pm;其它時間須先預約。
- 聯絡方式
- taiyeewu@g2.nctu.edu.tw