校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

企業成長與併購

Enterprise Growth and M&A

學期
106-2
學分
3 學分
當期課號
5663
永久課號
MBA5022
開課單位
企業管理碩士學位學程
授課教師
蔡蕙安
校區
光復
類別
選修
上課時間表
週五
2
09:00–09:50
企業成長與併購
MB110
3 節連堂
3
10:10–11:00
4
11:10–12:00

* 根據陽明交大上課時間表所列

概述

This course studies principles for leading organizations, how these organizations creating business value and continue to grow within an always evolving global economy, and implications for small and medium enterprises and start-ups. Topics include accelerating growth through M&A, talent management, product development, business models and pricing, measurement and accountability, creative destruction, the development of new capabilities, and marketing. The course is taught using a combination of lectures, case analysis, book chapter reading, and class discussion.

教學方式

Class Discussion We will split our time in each class session as follows:  ~30‐40 minutes of student presentations of HBR case study  ~50 minutes of Q&A and assignment discussion  ~50‐60 minutes of“lecture”drawing on academic research and the experiences of the instructors. Case Presentation Case presentation and assignment report may be done in groups of 2 but do not have to be. Please turn in only one copy with all of the names on it. Assignment report should briefly answer the questions. They should be approximately 3-4 slides. The content is what is important. They are due before the start of the class period. 5-6 students will be invited to give a short (3 minute maximum) presentation of their work. We will always ask for volunteers first but anyone who has submitted an assignment for the given session could be asked to present. For the purposes of each presentation, we will project your homework submission. Your objective in these presentations will be to be concise. Try to summarize your key points in just a few sentences and let everyone else react. Class Participation Students are expected to participate in class actively and constructively. Absence, tardiness, and lack of preparation will have a negative impact on your grade. Participation will be graded on the following components:  Class discussion  Presentation of Assignments  Class attendance In evaluating class participation, we will consider the following:  Is the participant a good listener?  Are the points that are made relevant to the discussion?  Are they linked to comments of others?  Do the comments show evidence of having completed assigned readings and homework assignments?  Do they move the discussion forward by introducing new aspects or issues to consider, or do they restate points that have already been made?  Do they demonstrate willingness to take risks and test new ideas, or are they “safe”?

評分方式

1. Grading Schemes: (1) Case presentation (30%) (2) Group Project (40%) (3) Homework assignments and Class participation (30%)

週次計畫
週次主題
第 1 週Introduction
第 2 週The Challenges of Growing Business Babson Case: Nancy’s Coffee
第 3 週Globalization and the New Economic Order HBR: We Can’t Undo Globalization, but We can Improve It. HBR: Trump, Globalization and Trade’s Uncertain Future
第 4 週Leading into the Future: Managing in a Changing World HBR: A New Alliance for Global Changes
第 5 週The Leadership of New Era Organizations Accelerating Growth through M&A HBR: What Only the CEO Can Do. Hickman, “Leadership and the Social Imperative of Organizations in the 21st Century,” Leading Organization.
第 6 週Innovation and Entrepreneurship Case: Walt Disney’s GRIT: How the Power of Persistence and GRIT Turned Innovative Ideas into Reality Reading: Lazear, E. 2004, Balanced Skill and Entrepreneurship. American Economic Review. Vol. 94, No. 2, May, 2004 . 208‐211.
第 7 週Innovation Strategy: Design Thinking for Growth HBR: Design Thinking Heidi Neck, “Idea Generation”
第 8 週Spring break
第 9 週Midterm proposal
第 10 週Talent Management: Mission/Vision and Ultimate Rewards Collins and Porras, “Organizational Vision and Visionary Organizations,” Leading Organization.
第 11 週Product and Process Management: Storytelling HBR: SATTVA eTECH: Challenges in Embedded New Product Development
第 12 週Business Model and Pricing Christian, S and Johanna Mair. 2007. Profitable Business Models and Market Creation in the Context of Deep Poverty: A Strategic View. Academy of Management Perspectives. Vol.21, Issue 4, 49‐63.
第 13 週Accelerating Growth through M&A HBR: The Big Idea: the New M&A Playbook Reading: FTC Merger Guidelines Financial Evaluation of M&A Stanford University Case: Grand Junction
第 14 週Strategic Alliance and Partnership with Startups Sawhney, Mohanbir. "Rules of Engagement: How to Tango with Startups." Forbes, August
第 15 週Social Responsibility Sowhney, Mohanbir and Pallavi Goodman. 2016. The Hunger Games: Catching Fire: Using Digital and Social Media for Brand Storytelling.
第 16 週Capacity Building HBR: “From Hand‐Helds to Smart Phones – The Pioneers of Palm Inc.” HBR: “Kodak and the Digital Revolution (A)”
第 17 週Family Businesses HBR: Leadership Lessons from Great Family Businesses
第 18 週Final Presentation
教科書

There is no required textbook basically. However, there is a list of references. 1. Gill Robinson Hickman (2016) Leading Organizations: Perspectives for a New Era, 3rd Ed., SAGE Publications, Inc. 2. Christensen C. M., S.D. Anthony, and E.A Roth (2004) Seeing What's Next: Using the Theories of Innovation to Predict Industry Change. Boston: Harvard Business School Publishing, 2004. 3. Schumpeter, Joseph A., 1988, Essays in Entrepreneurs, Innovations, Business Cycles, and the Evolution of Capitalism (R. Clemence, editor), Piscataway, New Jersey: Transaction Publishers. Read: pp 253‐71. 4. Estrin, Saul, Klaus Meyer and Maria Bytchkova. 2009. Entrepreneurship in Transition Economies. Oxford Handbook of Entrepreneurship. 693‐725. 5. Parker, S. 2005. The economics of entrepreneurship: what we know and what we don't. Now Publishers Inc. 6. Harvard Business School and Babson College Cases 7. Online Sources: Stanford – Center for Entrepreneurial Studies (http://www.gsb.stanford.edu/ces/resources) 8. Harvard Business Review, http://hbr.org/. 9. NCCU Harvard Case Study Center http://www.cases.nccu.edu.tw/harvard/tw/00/Help.aspx.

Office Hours
地點
A712
時間
By appointment
聯絡方式
Email: Diana@nctu.edu.tw Phone: (03)5712121 ext. 57515 (02) 23812386 ext. 57631