創新與技術移轉
Innovation and Technology Transfer
| 節 | 週二 |
|---|---|
2 09:00–09:50 | 創新與技術移轉 M301 3 節連堂 |
3 10:10–11:00 | |
4 11:10–12:00 |
* 根據陽明交大上課時間表所列
Innovation and technology transfer is increasingly the source of sustainable competitive advantage for firms in the global knowledge economy. If successful innovation management is going to happen, it is necessary to recognize technology with commercial potential and evaluate how economic value may be captured. The emphasis throughout the course is on the development of conceptual models which clarify how innovation creates new markets, the interrelationships between competitions, the patterns of technological and market change, the development of organizational capabilities, and the importance of intellectual property and its protection. Some of the key topics covered include: (1) conceptual and theoretical models of innovation, (2) how commercial potential is taken forward into a new or existing business, (3) managing intellectual property portfolios, and (4) exploitation strategies. This is not a course focusing on new product development. The main aim of this course is on the application of a set of analytical frameworks to develop technology strategy as an integral part of corporate strategy. The course should be of particular interest to students interested in managing technology-intensive business. The teaching materials include lectures, case analyses, and independent readings. The readings are particular from research in technological change, appropriability regimes, and organizational theory.
無特別要求
1學期作業 Group case studies*3 Individual written coursework*1 2.考試狀況 Mid-term exam Final exam 3.評量方法 Mid-term exam 15% Final exam 20% Group presentations 30% Individual written coursework 15% Class participation 20%
- Exploring innovations
- Selection of innovation opportunities
- Innovation exploitation
- Capturing value: Appropriability, competition, and interdependence
| 週次 | 主題 |
|---|---|
| 第 1 週 | What is innovation and why it matters? ‧- Origin of the process ‧ -Understanding innovation and its significance Reading materials: Chapter 1 |
| 第 2 週 | The business context for innovation‧ - Individual contributions to innovation development - Organizational features in spurring innovation Reading materials: Chapter 3 In-class case: To be decided |
| 第 3 週 | The business context for innovation (Cont.) - Industry life cycles and evolution of markets - Appropriability regimes Reading materials: (1) McGahan, A. M. (2004). How industries change. Harvard Business Review, 82(10), 86-94. (2) Chapter 4.3 Appropriating the benefits from innovation |
| 第 4 週 | The business context for innovation (Cont.) - Innovation strategies - Rationalist or incrementalist strategies for innovation - The dynamic capabilities of firms Reading materials: Chapter 4 |
| 第 5 週 | Exploring innovations - Where does innovation come from? - Opportunity discovery or creation - The framework for searching for innovation sources - Innovation network Reading materials: Chapter 5 and 6 Assigned case: To Be Decided Supplemental reading: (1)Clayton,C. (1997). How can great firms fail? Insights from the hard disk industry, Chapter 1 in The Innovator's Dilemma. Cambridge, MA: Harvard Business School Press, pp. 3-28. (2) Alvarez, S. A., & Barney, J. B. (2007). Discovery and creation: Alternative theories of entrepreneurial action. Strategic entrepreneurship journal, 1(1?2), 11-26. |
| 第 6 週 | Decision making under uncertainty - Cognitive process of opportunity identification and selection - The role of uncertainty in opportunity selection Reading materials: Chapter 7 |
| 第 7 週 | Case discussion |
| 第 8 週 | Building the innovation case - Developing the business plan - Innovation adoption - Environmental assessment Reading materials: Chapter 8 In-class case: To be decided |
| 第 9 週 | Mid-term exam |
| 第 10 週 | New product development and commercialization ‧- New product development ‧- Product commercialization ‧- Organizing innovation between firms and communities Reading materials: Chapter 9 Assigned case: To Be Decided |
| 第 11 週 | Exploiting open innovation and collaboration ‧- Joint venture and alliances - Collaboration - Benefit and limits of open innovation Reading materials: Chapter 10 |
| 第 12 週 | Case Discussion |
| 第 13 週 | Capturing value: Appropriability, competition, and interdependence - Introduction to technology transfer ‧- IP rights and business strategies Reading materials: Teece, D. J. (1986). Profiting from technological innovation: Implications for integration, collaboration, licensing and public policy. Research policy, 15(6), 285-305. Assigned case: To be decided |
| 第 14 週 | Capturing value: Appropriability, competition, and interdependence - Knowledge and intellectual property - Innovation and sustainability Reading materials: Chapter 12 |
| 第 15 週 | Market for know-how ‧- Licensing and cross-licensing - The effectiveness of intellectual property systems ‧- Market for technology Reading materials: (1) Grindley, P. C., & Teece, D. J. (1997). Managing intellectual capital: Licensing and cross-licensing in semiconductors and electronics. California Management Review, 39(2), 8-41. (2) Arora, A., & Gambardella, A. (2010). Ideas for rent: An overview of markets for technology. Industrial and corporate change, 19(3), 775-803. Supplemental readings: (1) Gans, J. S., Hsu, D. H., & Stern, S. (2008). The impact of uncertain intellectual property rights on the market for ideas: Evidence from patent grant delays. Management Science, 54(5), 982-997. |
| 第 16 週 | Capturing leaning from innovation ‧- Learning from innovation ‧ -Developing innovation management capability Reading materials: (1) Chapter 13 (2) Zahra, S. A., & George, G. (2002). Absorptive capacity: A review, reconceptualization, and extension. Academy of management review, 27(2), 185-203. |
| 第 17 週 | Case Discussion |
| 第 18 週 | Final Exam |
Managing Innovation: Integrating Technological, Market and Organizational Change Tidd, J. and Bessant, J. (2013, 5th edition), John Wiley & Sons.