社交媒體與傳播

Social media have deeply integrated into lives of millions of people for a wide variety of purposes. What are social media? Why are some successful? Why do some fail? How can we improve interactions and experiences on social media? This course tries to provide answers to these questions. In this course, students will learn important concepts and theories and apply them in social media contexts. This course aims to prepare students for roles as social media researchers, designers, and users.

1. Participation (10%) 2. Weekly social media assessment (40%) 3. Midterm project reports (20%) 4. Final project report (30%)

All readings will be available on the e3 website for this class, unless they are available online, in which case a URL will be provided.

地點

HK219B

時間

12:00 to 1:00 pm Mondays in HK 219B or by appointment

聯絡方式

Office Phone: 03-5712121 ex. 58725 E-mail: rpyu@nctu.edu.tw