校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

企業變革與轉型

Business transition and transformation

學期
109-2
學分
3 學分
當期課號
5580
永久課號
ITM5257
開課單位
科技管理研究所
授課教師
黃仕斌、楊志偉
校區
光復
類別
選修
上課時間表
週四
5
13:20–14:10
企業變革與轉型
A722
3 節連堂
6
14:20–15:10
7
15:30–16:20

* 根據陽明交大上課時間表所列

概述

Business transformation is an umbrella term for making fundamental changes in how a business or organization runs. This includes personnel, processes, and technology. These transformations help organizations compete more effectively, become more efficient, or make a wholesale strategic pivot. In this class we will examine various issues associated with business transformation using case studies. The course objectives are: To understand how firms evaluate, screen, and select new ventures To analyze the different managerial roles in corporate ventures and the challenges associated with these roles To understand the particular roles of external corporate venturing and corporate venture capital. To understand the tensions between the corporate venturing unit, the business unit and the portfolio firm To apply this knowledge to a real-life situation

先修科目

none

評分方式

1. Evaluation and Grading Policy: 1.Report 1 (Group):60% 2.Attendance/participation:40%

課程大綱
  • Business transition and corporate venture
  • Business transformation issues
週次計畫
週次主題
第 1 週Introduction
第 2 週Corporate Strategy & Entrepreneurship
第 3 週Team and Execution
第 4 週Case study: How corporation co-innovate with startups: The BMW startup Garage
第 5 週Disruptive technology
第 6 週Case study: VISA Inc: Threat from Cryptocurrency
第 7 週International business environment
第 8 週Case study: Axel Springer in 2014: strategic leadership in the digital media transformation
第 9 週Architectural Innovation
第 10 週Case study: How Digital Transformation happen in Mastercard
第 11 週Solving the Dilemmas of Growth
第 12 週Case study: Nvidia winning the deep learning leadership battle
第 13 週Corporate Entrepreneurship Framework
第 14 週Case: Commercial Sales Transformation in Microsoft
第 15 週Entrepreneurial Activity and Control
第 16 週Group Report
第 17 週Optional class
第 18 週Optional class
教科書

Materials required will be distributed before class.

Office Hours
地點
A705
時間
請預約
聯絡方式
分機 : 57524