智慧財產權管理
Intellectual Property Management
| 節 | 週一 |
|---|---|
5 13:20–14:10 | 智慧財產權管理 A722 3 節連堂 |
6 14:20–15:10 | |
7 15:30–16:20 |
* 根據陽明交大上課時間表所列
This course covers the specific agenda of applying intellectual properties for enhancing competitive advantage in management of technology. The course includes lecture, guest talks, case studies (HBS Cases), field trip, discussion, and presentations. Through studying the basic concepts, issues, and cases of patent, trademark, copyright, unfair competition management, and trade secret, this course will broadly introduce the management issues regarding intellectual property rights. 本課程為中文授課,廣泛介紹智慧財產權在更層面的管理意涵,包含專利、商標、著作權、營業秘密,並綜合討論各種技術保護措施之間的策略選擇。透過案例討論,瞭解企業智慧財產權管理策略,上課方式包含講授、外賓演講、參訪、講座、桌遊、樂高工作坊、及哈佛管理個案討論。
The prerequisites for this course are the general course in the fields of management of technology.
加退選週線上課程連結 meet.google.com/puw-zjpg-zfb Pedagogy and other supplementary information (websites, TAs, handouts and/or databases): All of the course information and the handouts will be posted on E3.
Evaluation and Grading Policy: Case Briefing (20%), Midterm Report (20%), in Class Performance (20%), Individual Assignment (10%), Course Project & Final Report (30%) Pedagogy and other supplementary information (websites, TAs, handouts and/or databases): All of the course information and the handouts will be posted on E3.
- IPR- Concepts & Case Studies
- IP Strategies
| 週次 | 主題 |
|---|---|
| 第 1 週 | Introduction 課程簡介、智慧財產權管理基礎概念 meet.google.com/puw-zjpg-zfb |
| 第 2 週 | 中秋節 |
| 第 3 週 | [專利師公會講座 1]:專利檢索基礎概念 meet.google.com/puw-zjpg-zfb |
| 第 4 週 | [專利師公會講座 2]智財管理實務與企業評價 |
| 第 5 週 | 雙十節補假 |
| 第 6 週 | 創新技術博覽會線上參訪 |
| 第 7 週 | IP Tech Workshop 專利分析工作坊 |
| 第 8 週 | Guest Lecture II: Trademark [專利師公會講座 3]: 商標檢索與品牌經營 |
| 第 9 週 | 期中報告 |
| 第 10 週 | 課程參訪:創新創業嘉年華 1. World Health Organization: Facilitating COVID-19 Vaccines for the World (Ivy case) Product #: W21032-PDF-ENG 2. The Cable and Satellite Broadcasting Association of Asia: Protecting Intellectual Property (Ivy W15099-PDF-ENG) |
| 第 11 週 | 1. 樂高工作坊 HBS Case : Patent, Trade Secret, or Publication THE LEGO GROUP: PUBLISH OR PROTECT? (9-613-079) 2. Stackholder Analysis Workshop |
| 第 12 週 | [專利師公會講座 4] 商品設計之智財事 |
| 第 13 週 | [專利師公會講座 5] 創新創業的智財事 |
| 第 14 週 | 個案討論: 智財管理策略選擇 1. RADIANT COSMETICS(310003) 2. The PikoGym Entrepreneurs: Muscling Up through Intellectual Property (Ivy Case) Product #: W20431-PDF-ENG |
| 第 15 週 | Final Report 期末報告 |
| 第 16 週 | Tesla & Edison 特斯拉與愛迪生專利佈局策略 |
| 第 17 週 | 彈性補課週 |
| 第 18 週 | 彈性補課週 |
謝銘洋.智慧財產權法,2020年9月,元照出版公司出版 張瑞芬,專利分析與智慧財產管理:以資訊技術與知識管理方法為手段,2021年9月,華泰文化 Harvard Business School Cases. Harvard University Press.
- 地點
- Assembly Building A716
- 時間
- By Appointment
- 聯絡方式
- 57517 schen340@g2.nctu.edu.tw