校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

商業智慧數據分析與視覺化

Business Intelligence Data Analytics and Visualization

學期
110-2
學分
3 學分
當期課號
5682
永久課號
ITM5259
開課單位
管理學院碩士在職專班-科管組
授課教師
王仁聖
校區
光復
類別
選修
上課時間表
週六
2
09:00–09:50
商業智慧數據分析與視覺化
A701
3 節連堂
3
10:10–11:00
4
11:10–12:00

* 根據陽明交大上課時間表所列

概述

With the advent of the era of big data, a variety of data analysis software has emerged. How to process and visualize big data has become a topic that many people care about. Although many data analysis tools emerged at the historic moment, with the launch of Microsoft Power BI software and its increasing market share, Power BI has become a data analysis object favored by many large enterprises. This course is based on Powe BI software, which explains the basic technical knowledge of Power BI from the shallow to the deep. Even the readers who are not basic can quickly get started. This course also provides a detailed introduction to the smart analysis of fast data implementation. Through the study of this course, you will get rid of the tedious data processing and report preparation in the past, and realize the analysis and sharing of the internal business data of the company, so as to gain insight into the meaning of the data, realize the value of management, and greatly improve management capabilities and management standards.

先修科目

統計學、EXCEL

教學方式

Homework reports: 1. Students must hand in 3 homework reports to make sure they indeed comprehend the lectures. 2. Invite the students who work out excellent homework to share on the classes. Each time is contributed 8% to the final score.

評分方式

1學期作業:Case Report 2.考試狀況:No Test 3.評量方法 Attendance and class discussion 70% Homework reports and presentation 30%

課程大綱
  • Power BI Data Analytics
  • The Presentation and Practical Implications of Data Analytics
  • Apply Power BI Analytic in Sales Department Conditions
  • Apply Power BI Analytic in Product Department Conditions
  • Apply Power BI Analytic in Finance Department Conditions
  • Apply Power BI Analytic in Human Resource Department Conditions
  • What is Power BI
週次計畫
週次主題
第 1 週The introduction of Power BI
第 2 週The manipulation of Power BI
第 3 週Input and connect database
第 4 週Edit and organize the Big Data
第 5 週Manage the Big Data
第 6 週Define principles of the Big Data
第 7 週Process the Big Data by using Power BI initially
第 8 週Define principles of the Big Data
第 9 週Model the Big Data Analytics
第 10 週Establish DAX for data relationships
第 11 週How to present the results of the Big Data Analytics
第 12 週Apply Power BI Analytic in Sales Department Conditions
第 13 週Apply Power BI Analytic in Product Department Conditions I
第 14 週Apply Power BI Analytic in Product Department Conditions II
第 15 週Apply Power BI Analytic in Finance Department Conditions
第 16 週Apply Power BI Analytic in Human Resource Department Conditions
第 17 週Student homework demonstration I
第 18 週Student homework demonstration II
教科書

1. Roger F. Silva (2018). Power BI - Business Intelligence Clinic: Create and Learn. Independently Published. 2. Drew Bentley (2017). Business Intelligence and Analytics. Larsen and Keller Education: NY. 3. Bert Brijs (2016). Business Analysis for Business Intelligence. CRC Press: FL. 4. Marco Russo, Alberto Ferrari (2020). The Definitive Guide to DAX: Business intelligence for Microsoft Power BI, SQL Server Analysis Services, and Excel Second Edition (Business Skills). Pearson Education: London. 5. Zhaohao Sun (2019). Managerial Perspectives on Intelligent Big Data Analytics. IGI Global: Hershey, Pa.