校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

科技產業分析

Science & Technology Industry Analysis

學期
112-1
學分
3 學分
當期課號
230005
永久課號
MGBM30028
開課單位
經營管理研究所
授課教師
蔡蕙安
校區
北門
類別
選修
上課時間表
週二
5
13:20–14:10
科技產業分析
TA506
3 節連堂
6
14:20–15:10
7
15:30–16:20

* 根據陽明交大上課時間表所列

概述

This is a course to apply the theoretical framework of industrial organization and regulatory economics to study the technology industries. We particularly tackle on high technology industries, biotechnology industries, and network industries. We first introduce the theory of industrial organization and regulatory economics, and then analyze how global environment and national policy may affect the industry. The topics will be applied to explore business strategies of enterprises, industrial development and competitive advantage for the targeted industries. The objectives of this course are for students to 1. Understand the themes in the interdisciplinary studies of economics, IO, strategic management, innovation management. Through the lens of strategic management, technology management and industrial organization, students will learn to think systematically and strategically about achieving competitive advantage. 2. Examine the role of technology and innovation in shaping corporate strategy for competitive dynamics in a global environment to formulate the Technology-Innovation-Entrepreneurship frameworks. 3. Additional empirical studies are provided to explore how Asian resourceful firms compete against their counterparts in the global market. 4. Be well equipped to do research in this area. The course is taught using a combination of lectures, journal and book chapter reading, case analysis and class discussion.

評分方式

Grading Schemes: Your score in the course will be based on the following: (1) Class preparation and participation (30%) (2) Group assignment (30%) (3) Individual term paper, including - Midterm proposal (Group discussion and meeting) (10%) - Final presentation (10%) - Final paper (20%)

週次計畫
週次主題
第 1 週Course-setup
第 2 週Taiwan High Technology Industries and Development Strategy
第 3 週Global Supply Chain and Global Clusters of Innovation
第 4 週Accelerating Growth through M&A Strategy
第 5 週National Day 國慶日
第 6 週Coordinated Behavior and Collusion: High Technology Industries
第 7 週Open Innovation and Strategic Alliance with Startups
第 8 週Midterm
第 9 週Taiwan BioICT and Digital Health (E-health)
第 10 週Marketing via the Web and High-Tech Marketing
第 11 週Modern marketplace – design of multi-sided platforms
第 12 週AI Applications: Technology, Innovation and Modern War
第 13 週Sustainable Strategy: Green Innovation and Sustainability
第 14 週Competitive Interaction: Competition, Collaboration, Coopetition
第 15 週University Entrepreneurial Ecosystem
第 16 週Final Presentation
第 17 週Review
第 18 週Final Paper
教科書

There is no required textbook basically. However, there is a list of references.

Office Hours
地點
B443
時間
Office hour: T 11am-1pm or by appointment
聯絡方式
Email: Diana@nycu.edu.tw Phone: 23812386 x57631