校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

全球企業管理

Global Business Management

學期
113-1
學分
3 學分
當期課號
537154
永久課號
MGBA30005
開課單位
企業管理碩士學位學程
授課教師
郭國泰
校區
光復
類別
必修
上課時間表
週四
5
13:20–14:10
全球企業管理
M116
3 節連堂
6
14:20–15:10
7
15:30–16:20

* 根據陽明交大上課時間表所列

概述

This course delves into the fundamental aspects of how businesses effectively manage operations across borders. The key objectives of this course are as follows: 1. To gain a comprehensive understanding of the structural and intrinsic elements associated with the strategic, organizational, and operational challenges that executives encounter when overseeing business activities in multiple countries. 2. To explore the dynamic interrelationships between businesses, the countries in which they conduct operations, and the competitive landscapes they navigate. 3. To equip students with the skills necessary for developing global strategies and proficiently managing operations across international borders.

先修科目

This course is exclusively for GMBA students. However, we will allow a limited number of international master's exchange students to enroll, provided they attend classes during the first week. If you are interested in enrolling, please bring a hard copy of your registration sheet to the classroom. Bachelor's students and those who do not attend the first week of classes will not be eligible to register for this course.

教學方式

*The course schedule may be subject to change.

評分方式

1. Homework and Assignments: Several study groups will be formed. Members in each study group will work together to complete the final project, which will be comprised of an in-class presentation. Each group will choose a company from the following lists: (1) The Global Climate Tech Unicorns (https://www.holoniq.com/climatetech-unicorns) or (2) The 20 Surging Climate Tech Startups (2023) (https://explodingtopics.com/blog/climate-tech-startups). Then choose a target country for the company to do business there, and use DIGEST analysis to assess opportunities (and risks) in that country. Findings will be presented in class. More details of the final project will be announced in class later. Please submit your PPT file to the instructing professor via email before the final exam. 2. Exams and Quizzes: Mid-term and final exam. 3. Evaluation and Grading Policy: Mid-term exam: 30%; Final exam: 30%; Class participation: 10%; Group in-class presentation: 30% 4. Pedagogy and other supplementary information: (1) Class participation is required and will be graded. (2) Regular attendance is essential in this class. It is the students’ responsibility to request permission for the absence prior to the class. Absence without a proper reason will never be accepted. Attendance will be noted; students who miss 3 and more classes without prior permission will be failed. (Sick leaves are legitimate.) (3) Students who cheat will be failed. Plagiarism is considered cheating. (4) We will have mid-term and final exams. In addition, a final group project is required. Each group will present in the class and submit a written report together. (One report for each group.) (5) Talking and sleeping in the class are strictly prohibited. (6) Eating and drinking are fine in my class. If you did not have time for breakfast, bring it to the classroom to eat—your health is the most important. (7) Please turn off your cell phone during classes. Cell phone ringing in class will seriously affect your final grading.

週次計畫
週次主題
第 1 週Introduction to the Course
第 2 週What Is International Business?
第 3 週Globalization of Markets and the nternationalization of the Firm
第 4 週The Cultural Environment of International Business
第 5 週(Typhoon break)
第 6 週(National holiday)
第 7 週(Typhoon break)
第 8 週Mid-term Exam
第 9 週Political and Legal Systems in National Environments; Government Intervention
第 10 週Speech (guest speaker: Dr. Sophia Huang)
第 11 週Understanding Emerging Markets
第 12 週Global Market Opportunity Assessment: The DIGEST Analysis (1)
第 13 週Global Market Opportunity Assessment: The DIGEST Analysis (2)
第 14 週Innovations from emerging markets
第 15 週Study Group Final Presentation
第 16 週Final exam
教科書

Carpenter, M.A.&Dunung, S.P. (2012). International Business. Saylor Foundation. (ISBN 13: 9781453312995). (Open Textbook; The entire book is available at https://open.umn.edu/opentextbooks/textbooks/72) • References: Cavusgil, S. T., Knight, G. A., & Riesenberger, J. R. (2016). International business: The new realities. Pearson Prentice Hall. (ISBN-10:1-292-15283-4) Hill, C. W. (2016). International Business, 9th edition. McGraw Hill. (ISBN-13 9780078029240). Friedman Thomas, L. (2005). The world is flat: a brief history of the twenty-first century. New York: Farrar, Straus and Giroux. Ghemawat, Pankaj. (2007). Redefining global strategy: Crossing borders in a world where differences still matter. Harvard Business Press. (ISBN-10: 1591398665) Economist (www.economist.com)

Office Hours
地點
By appointment
時間
By appointment
聯絡方式
Email: anthony@nycu.edu.tw