校際選修

115-1 選課時程

進行中

  • 初選第一階段 6/15/2026
  • 初選第二階段 6/22/2026
  • 校際選修 8/24/2026
  • 初選第三階段 8/31/2026
  • 開學後加退選 9/7/2026
  • 逾期加退選 9/21/2026
選課資源

賽局與策略

Game theory and Strategy

學期
113-2
學分
3 學分
當期課號
557609
永久課號
MGIM30044
開課單位
管理學院碩士在職專班-資管組
授課教師
李永銘
校區
光復
類別
選修
上課時間表
週四
A
18:30–19:20
賽局與策略
MB312
3 節連堂
B
19:30–20:20
C
20:30–21:20

* 根據陽明交大上課時間表所列

概述

Game theory is an important method for competition decision and strategic thinking. In this course, ideas such as Nash equilibrium, backward induction, repeated game, asymmetric information, adverse selection, and signaling, mechanism design are introduced. Game theory’s applications in developing various business strategies (e.g. marketing, supply chain, R&D, and e-commerce etc.) will also be discussed.

先修科目

N/A

評分方式

Homework (20%) Midterm (30%) Presentation (20%) Final exam or Term Project (30%)

週次計畫
週次主題
第 1 週Introduction: strategic thinking, competition strategy, and game theory
第 2 週Static game
第 3 週Best response strategy &amp amp Nash Equilibrium
第 4 週Mixed Strategy
第 5 週Dynamic game
第 6 週Backward induction &amp amp Sub-game perfect Nash equilibrium
第 7 週Repeated game
第 8 週Trigger strategy
第 9 週Static game with incomplete information
第 10 週Bayesian Nash Equilibrium
第 11 週The Revelation Principle
第 12 週Dynamic game with incomplete information
第 13 週Signaling game
第 14 週Adverse selection, screening mechanism
第 15 週Applications in marketing: advertising &amp amp channel
第 16 週Applications Operations: pricing, quality, supply chain
教科書

Gibbons, R, 1993. Game Theory for Applied Economists. Princeton University Press. Tirole, J. 1988. The Theory of Industrial Organization. MIT Press Dixit, A.K., Nalebuff, B.J. 1993 Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life. W. W. Norton & Company

Office Hours
地點
MB315
時間
Tuesday 11:00-12:00 Wednesday11:00-12:00
聯絡方式
Phone (57414) or Email (yml@mail.nctu.edu.tw)